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The CRM Zen Show Episode 316 – More APIs ! … for a price

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Implementation of the Week

  • Custom Form Submissions Module for Zoho CRM
    • In this implementation, our goal was to create an inbound Lead management system that would allow our client to track multiple form submissions over time.
    • The use case for this is to capture more information about the full prospect journey a particular client experienced before becoming a customer.
    • To accomplish this, we first built a custom module without CRM that will be used to capture all Form submissions.
    • Then, we pointed all of our client’s webforms to this new module.
    • Next, we configured a function that will create, or find and link, existing Leads/Contacts each time a Form Submission record is created.
    • Lastly, we set up a function such that, when a Lead is converted, it will find any existing Form Submission records and link those to the newly created Contact.

Code Share of the Week

  • Generating a UUID (Universally Unique Identifier) in Zoho Deluge
    • This functionality is useful in cases where an outside API requires a UUID to be passed in on the creation of a record.  
    • This function generates a code that is 8-4-4-4-12, meaning it has groupings of random characters with a dash between them.  The code looks like the following and should return a UUID at the end.

New On Zenatta

Tips and Tricks

This Week’s Quizzes

Billy Bates

Senior Web Developer

Billy is a Wordpress Developer with an eye for design. His knowledge will help our company website and client sites meet their goals. Billy and his young family have just moved to Ashland Oregon, and are looking forward to exploring the area’s amazing beer, wine, and food. He also has a passion for synthesizers and drum machines.

Lucas Sant'Anna

Consultant

With a background in Operations Research and Data Analysis, Lucas is a Brazilian programmer that likes to get stuff done quickly and reliably. In previous jobs, he implemented industrial job scheduling, fleet management and detailed long-haul route optimization – among other data-driven processes – to reach objectives of increased profit and reduced wasted resources. His goal is to make Zoho fully automated and with more meaningful data for spot-on decisions.

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